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Kelley, Thomas; Littman, Jonathan. (2001). The art of innovation: Lessons in creativity from IDEO, America's leading design firm . New York: Doubleday.

Type of Resource: Book
(ISBN: 385499841)Libary of Congress (LC) or Dewey Decimal Classification (DDC) Call Number:
LC: HD53.K454 2001; DDC: 658.4/063

This book is about the culture of innovation at the well-known design firm IDEO. This book takes the reader through each stage of the company's innovation process. Their creative methodology is presented alongside stories and anecdotes about their work.

Innovation / Models / Management / Climate / Business / Product / Development

This item is part of the Creative Studies Library in the E. H. Butler Library at Buffalo State College- State University of New York and the Special Collection of Creativity and Innovation resources at the Hong Kong City Hall Public Library.

CBIR Record Number: 19730

Buffalo State College, State University of New York